The Right Mission. The Right Results.

There are two kinds of Mission Statements.  Great ones and Grief ones. Recent research by Dr. Christopher K. Bart, Ph.D., C.A.  has proven the following benefits/costs concerning each type.

Great Missions

• Increase financial performance.  i.e. ROS, ROA, growth in sales, profits and market share) by 300% and more!
• Inspire organizational members, harness their energy and passion and increase their commitment to achieving goals and objectives.
• Increase organizational focus through a sense of purpose and direction that is shared throughout the organization.
• Make a positive difference.

Grief Missions

• Lead to negative performance results.
• Create cynical and unhappy organizational members who resist any attempts at change
• Contribute to a state of chaos and confusion as to what the organization is trying to accomplish.
• Do more harm than good

Mission statements are important. They are the most widely used management tool in the world. 

To ensure the success of Your Organization's Mission Statement Please Click On The Following Eye >>>